JOHN FOOS, pioneer in footwear with "jean washed style", was born in 1966. The quality of their products accompanied by the urban concept makes John Foos a leader in the Argentinean footwear industry. Like they always say "John Foos is a lifestyle attitude".
- Digital brand engagement is brand engagement with a key focus on communication via the web.
- A MicroSite for consumers (www.johnfoosla.com ). With audio-visual contents, e-cards, games and downloads. The main idea is to harness the concept of "life attitude".
- E-mail Marketing, new media banners and advertising spots. These campaigns help us to promote JOHN FOOS's new web sites.
- Facebook Page for 180.000 followers (https://www.facebook.com/johnfoosla)
- YouTube Channel (www.youtube.com/user/johnfoosla)
- The reloaded cartoon character now has its own world (Palito Circle)
In 2007, they contact us to rebuild their Internet look and feel. As executive teamwork, John Foos and P3Design, thought about an integral system of contents that offers entertainment, diversity and segmentation according to the needs of each target. Today, five years later, we continue working on digital brand engagement and developing new campaigns.