Laboratorio ELEA's history spans over 60 years, marked by the development of high-complexity products and a strong commitment to research. With modern industrial production plants and an extensive distribution network, ELEA develops and produces millions of units annually, focusing primarily on Women's Health, Cardiology, Neurosciences, Oncology, and Over-the-Counter products.
In 2004, we were engaged to collaborate on our first project together: a content portal called ColesterolBajo.com. This ambitious project aimed to bring together patient and medical communities around issues related to cholesterol in Argentina. Since then, we have continued to work on various digital projects for ELEA, including consultancy, digital strategy, digital ecosystem architecture, website design and development, content production, SEO and SEM, app design and development, email marketing, social media campaign monitoring, team coaching, and more. We have been chosen three consecutive times as the digital agency to redesign the company's corporate website: "2006-2009", "2010-2015", and "2016-2020".
We have always understood the challenges and responsibilities of the Argentine pharmaceutical market. Beyond surpassing competitors in many aspects, we have fostered a constructive coexistence between corporate strategic cycles, technological cycles, and economic crises. This has resulted in a more advanced digital ecosystem compared to many peers, achieved through various solutions and initiatives that we implemented together. Such progress would have been impossible without the company's continuous focus on analyzing and adapting to new digital challenges.
At Laboratorio ELEA, we implement digital strategies to ensure the achievement of objectives and minimize risks for the company: