¿Bitcoin será la moneda digital del mañana?

Conoce todo sobre esta nueva modalidad de transacciones: http://bitcoin.org

The Marketing Agency Blueprint: The Handbook for Building Hybrid PR, SEO, Content, Advertising, and Web Firms

Build a disruptive marketing agency for the modern age. The marketing services industry is on the cusp of a truly transformational period. The old guard, rooted in tradition and resistant to change, will fall and new leaders will emerge. Hybrid marketing agencies that are more nimble, tech savvy, and collaborative will redefine the industry. Digital […]

La HELVETICA

Nada nuevo, pero como nos gusta! No podía faltar.

Donald Draper dixit

SoDA serves as a voice for digital marketing professionals worldwide with a mission to advance the industry through Best Practices, Education, and Advocacy

Like the future? Here’s 234 pages of it in the new SoDA report: The SoDA Report (Volume 1, 2013) from Society of Digital Agencies

Brand Media Strategy: Integrated Communications Planning in the Digital Era

From YouTube to Facebook to the iPhone, today’s media landscape offers more tools and platforms for the savvy marketer than ever before. And with this rapidly evolving technology come powerful ways to track what’s working, what’s not, and how to get the maximum impact for your brand in a shrinking economy. Media and brand expert […]

Google Correlate finds search patterns which correspond with real-world trends.

www.google.com/trends/correlate

Simon Sinek: Cómo los grandes líderes inspiran la acción

Siempre volvemos a ver esta charla:

Facebookopoli

The Brand Gap

THE BRAND GAP is the first book to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives. In an entertaining […]